Role Purpose
To strategically lead and manage the Dining & Outdoor category, driving growth, profitability, and overall success by curating an appealing product assortment, cultivating vendor relationships, implementing effective pricing strategies, and ensuring customer satisfaction, thus shaping Abyat's position as a market leader in the Dining & Outdoor sector.
Accountabilities & Activities
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Key Area
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Activities
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Category Strategy Development
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- Develop and execute a strategic plan for the Dining & Outdoor category aligned with Abyat's business objectives.
- Conduct market research to identify trends, competitor activities, and customer preferences to inform the category strategy.
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Product Selection and Assortment Management
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- Curate and manage a diverse and appealing product assortment within the Dining & Outdoor category.
- Collaborate with suppliers and internal teams to introduce new and exclusive accessories products that align with market demands.
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Vendor Relationship Management
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- Cultivate and maintain strong relationships with key Dining & Outdoor suppliers and manufacturers.
- Negotiate terms, pricing, and contracts to ensure favorable conditions and maintain a competitive edge in the market.
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Financial Performance and Pricing Strategy
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- Monitor the financial performance of the Dining & Outdoor category, analyzing sales data, margins, and profitability.
- Develop and implement pricing strategies to maximize revenue while staying competitive and meeting customer expectations.
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Collaboration and Cross-Functional Communication
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- Work closely with cross-functional teams, including marketing, sales, and operations, to align category strategies and ensure effective execution.
- Collaborate with the marketing team to plan and execute promotions and campaigns that enhance the visibility and desirability of Dining & Outdoor products.
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Inventory Management
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- Oversee inventory levels for the Dining & Outdoor category, optimizing stock levels to prevent shortages and reduce excess or obsolete inventory.
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Customer Satisfaction
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- Monitor customer feedback related to Dining & Outdoor products and collaborated with relevant teams to address any issues promptly.
- Strive to enhance overall customer satisfaction by delivering high-quality and stylish Dining & Outdoor solutions.
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Qualifications & Requirements
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Knowledge and Experience
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- Proven experience of 5 years as a Category Manager or in a similar role within the Dining & Outdoor/Accessories industry.
- Strong analytical and strategic thinking skills.
- In-depth knowledge of Dining & Outdoor products, trends, and consumer preferences
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Education and Certifications
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- Bachelor degree in marketing, management, industrial engineering
- MBA/Master degree is a plus.
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